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Reebok -
Unless you’ve been living under a rock for the past 50
years you’ve probably heard of the massive Fortune 500
Company Reebok.
Reebok (the name is the South African spelling of the
word rhebok, a type of African antelope or gazelle) was
originally founded in 1895 by Joseph William Foster in
Bolton Lancashire under a company called J.W Foster and
Sons Limited. This family-owned business specialized in
making running shoes and their popular shoes were worn
in the 1924 summer Olympics by the athletes Eric Liddell
and Harold Abrahams.
All
in all Reebok’s United Kingdom-based ancestor company
was founded on one of the best reasons possible:
athletes wanted more agility and the ability to run
faster.
Reebok continued to grow in popularity for over a
hundred years until finally, in January 2006 one of its
leading competitors Adidas, purchased the company for
3.8 billion dollars. This amazing acquisition increased
Adidas’s market share in North American and would allow
them to compete with the world’s biggest maker of sports
apparel Nike.
With
a trusted name such as Reebok, you can rest assure that
you’re getting top quality exercise bike equipment. They
started the revolution, and they’ll finish it. |